Event Poster/Print Design
Remote/San Ramon, CA * December 2022
Collaborating with Easttown Church on their 5th anniversary project was truly rewarding. Through graphic design, we aimed to encapsulate the journey of the church community and highlight the contributions of individuals over the years.
Brief
My designs sought to embody the mission and spirit of the church, creating a visual narrative that showcased the special bond of this church forged with divine guidance.
It was a privilege to contribute to something that fosters belonging and connection, resonating with both new and longtime members. The result is a celebration of collective growth and spiritual journey, marking five years of shared experiences and faith.
design process
〰️
design process 〰️
* Upon sharing this moodboard with the client, I transitioned to sketching out initial concepts for the poster. It was crucial for the design to exude a celebratory tone while authentically representing the essence of the church community.
* The design process commenced with the creation of a comprehensive moodboard, outlining color palettes, typefaces, and overall inspiration tailored to the client's vision.
* Recognizing the significance of showcasing real faces within the community, integrating photo elements became pivotal in conveying their identity.
* Additionally, the project demanded versatile graphics suitable for various media platforms including their website, email campaigns, social media channels, and poster format.
INITIAL DESIGNS
The preliminary designs presented to the client exuded a lively and energetic vibe, effectively accentuating the essence of the occasion.
final designs
Following discussions with the client regarding the initial designs, we opted for a more streamlined approach, embracing a minimalist and contemporary aesthetic. This decision was made to ensure broad appeal within the church community, prioritizing legibility and clarity for all viewers.
